Quality & Conversion Executive (German and English Speaking)

Role Purpose:

The Quality & Conversion Executive plays a critical role in maximizing the revenue potential of DEECKE Holding’s existing lead pipeline. This role is specifically focused on re-engaging prospective clients who have previously been in contact with the Sales team but have not yet converted into confirmed bookings or transactions.

The primary mission of this role is to ensure that no qualified lead is lost. The Quality & Conversion Executive acts as a quality control layer within the sales process — identifying stalled leads, re-initiating contact, assessing the root cause of non-conversion, and taking decisive action to move the client forward. This may include directly managing the client relationship or recommending the reassignment of the lead to a more suitable Sales team member.

Key Responsibilities

• Lead Follow-Up & Re-Engagement

1. Systematically review and contact all leads that have had prior interaction with the Sales team but remain unconverted
2. Conduct structured follow-up calls, emails and messages to re-engage prospective clients
3. Understand the client’s current status, needs and objections through active listening and consultative questioning
4. Maintain a disciplined and consistent follow-up cadence across all assigned leads

• Conversion Management

1. Take full ownership of driving leads through to a confirmed booking or sale
2. Identify and address the specific barriers preventing conversion — whether commercial, relational or informational
3. Directly manage client relationships where appropriate, guiding the client through the decision-making process
4. Propose tailored solutions, alternatives or incentives to overcome objections and close the lead

• Sales Quality Control

1. Assess the quality of prior Sales interactions and identify where the handover or follow-up may have fallen short
2. Where a lead has stalled due to a mismatch in personality, communication style or expertise, recommend the reassignment of the lead to a more suitable Sales team member
3. Provide structured feedback to the Head of Sales on recurring patterns, objections or weaknesses in the sales process
4. Act as a quality checkpoint — ensuring every lead receives a professional, responsive and client-centric experience

• CRM & Reporting

1. Accurately log all follow-up activities, call outcomes and client feedback in the CRM system
2. Maintain an up-to-date pipeline overview of all leads under active follow-up
3. Produce weekly and monthly reports on lead status, conversion rates and actions taken
4. Flag leads at risk of being permanently lost and escalate to management where required

• Cross-Team Collaboration

1. Work closely with the Sales team to ensure smooth handovers and consistent client communication
2. Collaborate with Marketing on tailored follow-up materials, offers or content that may support conversion
3. Provide the Sales team with insights and learnings from client re-engagement to improve future first-contact quality